Things you don’t want to see in ads later

You may have an odd question about nappy rash ointments for your friend’s baby, but if you google it, good luck! Chances are, every time you open up a page online, there will be an ad for said nappy rash ointment for weeks to come, so just put that on your list of things not to google.
Anything that’s going to embarrass you

We all have embarrassing inquiries, but if you’re concerned they could be used against you, say, in a political race, then it’s best not to search on Google for it! Even if you permanently delete your search, you’re out of luck according to security experts Svea Eckert and Andreas Dewes, who managed to gather the online habits of some three million German citizens without their knowledge, as well as the private web history of prominent public figures, including judges and politicians. Besides that, you really don’t want ads popping up for those embarrassing inquiries, especially if your boss is lurking over your shoulder.
Anything that’s going to incriminate you

If it’s against the law, it’s probably one of those things not to google – especially considering what the security experts can do. “It is now a common occurrence for computers to be analysed along with telephones and for all social media to be interrogated,” explained Brian McConnachie QC, a criminal defence barrister. “It is almost commonplace for there to be reference to at least one of these in any serious trial.”
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