With these cute gift ideas, no one will accuse you of being cheap – or not caring.
1. Cheap Valentine's Day token of love

A gift of loving affirmation is like a morning cup of coffee: warm and welcome (Like this spoon from Etsy.com).
2. Personalised key fob

A cute and inexpensive way to give the key to your heart—or, house—is with this personalized keychain, which can be customized with your own message or photo (like this one from Zazzle.com).
3. A novel approach

books editor Dawn Raffel suggests these romantic novels (each under $20): Esmeralda Santiago’s epic tour de force Conquistadora; New Yorker humorist Calvin Trillin’s funny, sweet, moving tribute to his late wife in About Alice; Ann Patchett’s new essay collection This is the Story of a Happy Marriage; or the Romantic Comedy of Manners Major Pettigrew’s Last Stand, about the endearing relationship between two lovers of literature by Helen Simonson.